Its no Secret Research-in-motion has forfeited and lost its exclusivity and premium image within the good phone market. With widening demand for Apple and android platform, the industry showed Blackberry moving very slowly in many ways. Due to the recent Blackberry failures, competitors got another chance to lift fingers at Blackberry's system and question its back-end’s incompatibility and excellence. We argue that android and Apple platforms are capable enough to require over users' company phone desires we argued that RIM is destined for an eventual demise induced by the consumerization of IT. However. As far as the iPhone and Android are good enough to meet corporate IT demands.
RIM blackberry app solutions seem to have lost their way. Their devices sales are fall off and Blackberry's market share has came down from 18.7 p.c to 11.7 p.c within the Quarter 2. However, not everyone agrees that RIM is facing such a awful situation. As far as the Blackberry development solutions is concerned it is still preferred by the corporate sector and they’re really good at satisfying corporate and government requirements. Blackberry App deployments are well maintained and upgraded. Rim’s enterprise server is well managed Blackberry Messenger is well liked; the reliability, security physical keyboard and the server-side capabilities features will remain the mainstream of the Blackberry Products. Many consumers still like and prefer Blackberry as well After all; the company has 70 million subscribers. And RIM is still ahead of the competition in satisfying the unique requirements of highly structured industries and will remain an enterprise favorite and popular in corporate-liable situations.
As far as the Indian market is concerned, Blackberry enjoys a very good position among the various segments of cell phone users. Has been introducing quite a few low budget phones in India with continued success. Blackberry has a very strong presence here and has been launching various models to catch the customers. . Blackberry India includes the different version and variety of handsets to cover the market that include Blackberry Curve and Blackberry Bold. Even company targeted to capture the corporate sector because they find immense growth and built up the credibility in market among other leaders.
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Blackberry has it's own importance in market. Corporate level is still using blackberry app & I am totally agreed with the things you have mentioned.
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